Alex Khoroshilov

Alex Khoroshilov

Product-focused UX & UI Designer

Product-focused UX & UI Designer

Charlotte, US

Available for work

Download CV

Download CV

Download CV

ahoroshilof@gmail.com

ahoroshilof@gmail.com

ahoroshilof@gmail.com

About me

About me

About me

UX/UI designer with 5+ years of experience designing scalable design systems and structured product UI in Figma and Framer. I’ve worked on Web3, FinTech, SaaS, and media platforms - from redesigns to zero-to-one launches.

I work closely with PMs, founders, and developers to turn product goals into consistent UX logic, structured UI components, and developer-ready tokens. I thrive in cross-functional teams and enjoy solving product problems through design clarity and system thinking.

Experience

Experience

Experience

Remote (EU)

Sep 2024 – Present

Product Designer

  • Built a scalable design system with 80+ reusable components and 15+ screens, supporting multiple themes (light/dark/seasonal)

  • Designed cross-device responsive layouts and new product flows

  • Reduced handoff friction by 30% through structured tokens and documentation

  • Enabled faster delivery and visual consistency through reusable patterns

Tools: Figma, Framer, Jira, Notion

Remote (EU)

Sep 2024 – Present

Product Designer

  • Built a scalable design system with 80+ reusable components and 15+ screens, supporting multiple themes (light/dark/seasonal)

  • Designed cross-device responsive layouts and new product flows

  • Reduced handoff friction by 30% through structured tokens and documentation

  • Enabled faster delivery and visual consistency through reusable patterns

Tools: Figma, Framer, Jira, Notion

Remote (EU)

Sep 2024 – Present

Product Designer

  • Built a scalable design system with 80+ reusable components and 15+ screens, supporting multiple themes (light/dark/seasonal)

  • Designed cross-device responsive layouts and new product flows

  • Reduced handoff friction by 30% through structured tokens and documentation

  • Enabled faster delivery and visual consistency through reusable patterns

Tools: Figma, Framer, Jira, Notion

Remote (Germany)

Freelance Product Designer

  • Led a full end-to-end redesign of a digital news platform - without predefined structure or wireframes

  • Designed homepage, category, and article page layouts with clear content hierarchy and visual rhythm

  • Built a scalable design system with text & color styles, variables, and consistent naming logic

  • Conducted competitive research and used reference analysis to inform design direction

Tools: Figma, Framer, Jira, Notion

Remote (Germany)

Freelance Product Designer

  • Led a full end-to-end redesign of a digital news platform - without predefined structure or wireframes

  • Designed homepage, category, and article page layouts with clear content hierarchy and visual rhythm

  • Built a scalable design system with text & color styles, variables, and consistent naming logic

  • Conducted competitive research and used reference analysis to inform design direction

Tools: Figma, Framer, Jira, Notion

Germany (Remote)

Freelance Product Designer

  • Led a full end-to-end redesign of a digital news platform - without predefined structure or wireframes

  • Designed homepage, category, and article page layouts with clear content hierarchy and visual rhythm

  • Built a scalable design system with text & color styles, variables, and consistent naming logic

  • Conducted competitive research and used reference analysis to inform design direction

Tools: Figma, Framer, Jira, Notion

Remote (EU)

Product Designer

  • Led complete redesign of dashboards, charts, swaps, and analytics

  • Created design system with 100+ components and layout tokens

  • Reduced inconsistencies by 40% and improved handoff cycles

  • Realigned landing pages with new brand and strategy

Tools: Figma, Framer, Linear, Notion

Remote (EU)

Product Designer

  • Led complete redesign of dashboards, charts, swaps, and analytics

  • Created design system with 100+ components and layout tokens

  • Reduced inconsistencies by 40% and improved handoff cycles

  • Realigned landing pages with new brand and strategy

Tools: Figma, Framer, Linear, Notion

Remote (EU)

Product Designer

  • Led complete redesign of dashboards, charts, swaps, and analytics

  • Created design system with 100+ components and layout tokens

  • Reduced inconsistencies by 40% and improved handoff cycles

  • Realigned landing pages with new brand and strategy

Tools: Figma, Framer, Linear, Notion

Remote (EU)

Sep 2022 - Nov 2023

UI Designer

  • Expanded an existing design system by creating new reusable UI components in line with brand aesthetics

  • Designed multiple responsive landing pages tailored for different product lines and markets

  • Created layouts for marketing and infrastructure interfaces using consistent grid and spacing logic

Tools: Figma, Miro, Notion

Remote (EU)

Sep 2022 - Nov 2023

UI Designer

  • Expanded an existing design system by creating new reusable UI components in line with brand aesthetics

  • Designed multiple responsive landing pages tailored for different product lines and markets

  • Created layouts for marketing and infrastructure interfaces using consistent grid and spacing logic

Tools: Figma, Miro, Notion

Remote (EU)

Sep 2022 - Nov 2023

UI Designer

  • Expanded an existing design system by creating new reusable UI components in line with brand aesthetics

  • Designed multiple responsive landing pages tailored for different product lines and markets

  • Created layouts for marketing and infrastructure interfaces using consistent grid and spacing logic

Tools: Figma, Miro, Notion

Certifications

Certifications

Certifications

Google

High-Fidelity Design & Prototyping in Figma, 2024

Google

High-Fidelity Design & Prototyping in Figma, 2024

Google

High-Fidelity Design & Prototyping in Figma, 2024

Google

UX Research & Concept Testing, 2023

Google

UX Research & Concept Testing, 2023

Google

UX Research & Concept Testing, 2023

Google

Wireframing & Low-Fidelity Prototypes, 2023

Google

Wireframing & Low-Fidelity Prototypes, 2023

Google

Wireframing & Low-Fidelity Prototypes, 2023

Google

UX Design Process (Empathize, Define, Ideate), 2023

Google

UX Design Process (Empathize, Define, Ideate), 2023

Google

UX Design Process (Empathize, Define, Ideate), 2023

Stack

Stack

Stack

Figma

Design platform

Figma

Design platform

Figma

Design platform

Framer

No-code web design.

Framer

No-code web design.

Framer

No-code web design.

PhotoShop

Photo editing

PhotoShop

Photo editing

PhotoShop

Photo editing

Linear

Project managment

Linear

Project managment

Linear

Project managment

Spline

3D design

Spline

3D design

Spline

3D design

Notion

The all-in-one workspace

Notion

The all-in-one workspace

Notion

The all-in-one workspace

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